Hi, so I recently started to manage an business account that has over 36.7k followers, the strange thing is that the following count is going down everyday with like -10 accounts per day and the engagement rate is low, like 34likes on a reel, 2000 vi...
Hi everyone! Wondering if anyone has experience using social media to promote the sale of a business? My client is selling their business privately and has been using social media to do so. They are looking for some ideas and insights for how to bett...
Hello Later Fam! Wow, it has been a minute since we've chatted! Happy New Year - I hope you have AWESOME goals that represent YOU for 2024! One goal I have is to dive deeper into, specifically, tracking outbound engagement. We know how valuable this ...
I would love a social listening feature that includes important keywords and topics to monitor, especially location and topic together, answering anyone who mentions our keywords and mentions. Thank you!
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Hey Later Fam When I first began working in social media, I wasn’t quite sure how to interact as someone who wasn’t the face of the brand or organization I worked for. Wouldn’t people think it was strange for a product based brand to comment on their...
Hey Later Fam It’s a new season and new month! (Side note: we have 90 days left of 2023) I don’t know about you, but around this time every year, I always find myself excited to take on one last exciting project or goal. As social media managers, we ...
One of my clients is in the government industry and their LinkedIn account just lost over 5,000 followers in a day this month from Sept 5th - 6th. Their LinkedIn account has been increasing steadily in followers each month but suddenly saw this drop ...
Hey Later Fam I have been brainstorming ideas for a new series on my personal account and have finally settled on an idea I’m super pumped about! If you’re like me, there’s nothing like an engaging series that keeps you coming back for more! I knew t...
Hey Later Fam! Happy Monday - I hope it's a GREAT one for ya! Let's hop right in and chat stagnant growth...your heart might have dropped a little because we all know the struggle of trying to grow these days. I am a firm believer in engaging and bei...
Hey Later Fam If there is something we can hold on to in this everchanging landscape is DATA! Make sure to give your most creative ideas a solid foundation, by adapting them to the ACTUAL digital behaviors of users and clients. I found this report in...
Hi there! I have a client stating that previously, Facebook had a feature that allowed you to target your posts to specific locations, such as a certain place, state, or country. This feature allowed you to restrict the visibility of your organic pos...
What specific social strategy techniques or tactics have you found to be highly effective in engaging and connecting with your target audience? How have these approaches helped you or your organization achieve successful outcomes in terms of audience...
We all know and love our "first comment" to add #'s or boost engagement a bit by adding an ice breaker. But, as everything on social, individuals are getting used to it, and the traditional "first comment question" might not always work as well anymo...
We're a few weeks away from summer break in the northern hemisphere, is you social media strategy ready for it? Get your discounts, summer essentials, favorites and other items you would like to promote during this season! Don't stay behind!
Hey! How do i find active and relevant hashtags? How do i know if a hashtag will work for my niche? I'm not sure what my niche really is -- it's something i can't decide on which in turn makes it really difficult to find relevant hashtags. I'm not su...
Hey Later Fam, Let’s chat about building your community This is such an exciting journey because you’re getting to build the support system of your business/brand while fostering genuine relationships that are two-wayWhat I have been asked though, is...
Hey Later Fam! After the recent Later Webinar, I wanted to follow up and see if anyone would like to brainstorm keywords for your account? (recent webinar here)https://community.later.com/t5/Social-Strategy/Webinar-recording-discussion-Learn-Live-wit...
Hello Later Gators I hope everyone has had a good week! I think I need to freshen up my IG strategy for myself and my audience. Sometimes I think I still use Instagram as if it were 2014 and I'd like to get better at using Instagram Stories, to start...
Hello! I wanted to ask if you notice a major decrease in impressions at the end of every month. And then a peak in the middle? Can anyone advise why this is happening?
You've been plugging away at your account, trying every strategy that pops-up in your feed, niching down, pivoting, the list goes on... Can you relate? I've been there and while I don't have guaranteed answers for going viral overnight or making it a...
Hello Later Community Jennifer here- from the Later team! It's been a little while since I have posted in here but I am happy to have some time to come by and connect with ya'll! I've been learning a lot about Data Storytelling these days and I am qu...
Here is something that I often think about and would love some insight/clarification. I am fully aware of how what I personally interact with trains the algorithm to show me more of the accounts I engage with as well as similar content. This is incre...
I know. No one understands the algorithm fully, but thought I'd give this question a shot. I was speaking with an influencer the other day to hear what strategies have worked with her and what patterns she's noticed. Many of us have heard complaints ...
Hi! So I wanted to ask you how you plan for Facebook. One of the accounts I manage is my brother's who is a radio oncologist and it seems his content works better at FB, but we're still not getting the engagement we want there.We still haven't used p...
Engagement rate soooo important; what percentage of following has interacted with your content. It takes into account your likes and comments in relation to your follower count. This helps you understand how your audience likes your content, to help ...
Hi ! Does anyone have insight or best practices on rolling out market/city-specific SM pages – including which platforms do/don't benefit from this strategy? Also looking for guidance on managing this setup from a corporate marketing standpoint with ...
Hey everyone! When I first started with our Instagram account, I posted 2-3x/day, but we noticed a massive drop in engagement, so we switched to 1 post a day. I've been doing this for about 5 months now, and recently switched up our strategy to be fu...
Hi!I made a website about Roms game, I want to market my roms game on instagramDoesn't seem to work very well... I need advice?Thank!
